JULY 15 WEBINAR:
THE POWER OF PURPOSE IN BUSINESS AND BRANDS
Wednesday, July 15
Noon – 1:00 pm
Featured Speaker: Gary Kopervas, SVP Brand Strategy + Innovation, 20nine Purpose-First Creative Consultancy
When you put purpose first, everything else has a way of falling into place. You have greater focus, intention and direction. Whether from the perspective of the individual or from the view of business, the world is becoming more mindful about what is meaningful, and putting greater emphasis on the power of purpose. In this session, Gary Kopervas talks about purpose, its importance on a business and social level in these challenging times, and how companies of all shapes and sizes can tap into the power of purpose to move forward with confidence and energize positive change.
About Gary Kopervas and 20nine:
Gary Kopervas is SVP of Brand Strategy and Innovation at 20nine, a purpose-first creative consultancy that works with clients from a range of business categories and industries. Gary leads executive teams to work out their WHY and get it to thrive in the wild. Gary is an award-winning writer, strategist and syndicated cartoonist. At 20nine, he is the designer of the agency’s Purpose First methodology used by billion-dollar global consulting firms and start-ups. He’s the author of the book, SHOUT is a Stain Remover and Not a Selling Strategy, a handbook for business storytelling. He also is one of the hosts of the Purpose First Webinar Series.
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